Food Marketing and Advertising in the EU

by | Nov 7, 2011

The Marketing and Advertising of Food in the European Union – Regulatory Measures, Remedies for Consumers and an Analysis of Best Practices: A Report produced by Oxford Pro Bono Publico for the United Nations Special Rapporteur on the Right to Food (November 2011)

This OPBP report was prepared as a contribution to the work of the United Nations Special Rapporteur on the Right to Food, particularly to complement his report on the aspect of ‘nutrition’ and his specific concern about the ‘overconsumption of energy-rich, nutrient poor foods, which advertising and marketing towards children in particular might have encouraged.’ The report concentrates on the advertising and marketing practices of the food industry and their regulation across the European Union (EU).

You can read the full report below, or download it here.  You can browse or search all OPBP’s reports here.

 

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